Should You Create or Curate? Deciding When to Build Your Own Course or Use PLR

 

If you’ve ever thought about launching an online course — whether to educate your audience, boost your brand, or add a revenue stream — you’ve probably faced the million-dollar question: should you spend weeks (or months) creating every lesson from scratch, or should you curate content that’s already been made, like PLR (Private Label Rights) courses?

It’s a dilemma I wrestled with myself. I had grand plans to make the perfect video course — but between my day job, side hustle, and, well, wanting a life, the reality of creating everything myself hit hard. That’s when I discovered PLR video courses, like the ones at Easy Elementor, and realized there’s a smarter way — but it’s not always the right choice.

So, how do you know whether to create or curate? Let’s break it down.

Why Build Your Own Course?

There’s a certain magic in starting from a blank page (or blank slide deck) and turning your own ideas into a complete course. If you’ve got a unique framework, story, or method, creating from scratch might be the only way to do your knowledge justice.

You Should Build Your Own If:

  • You have a signature process or approach no one else teaches.

  • Your topic is cutting-edge, niche, or highly personalized.

  • You want full control over tone, visuals, and examples.

  • You plan to build a course as your flagship product, central to your personal or business brand.

But here’s the flip side: building your own course can be a serious time and energy drain. I’ve been there, mapping out modules late at night, re-recording videos to fix tiny mistakes, and feeling stuck because perfection never comes quickly. Creating original content takes weeks or months, and that’s assuming you know how to film, edit, write scripts, and design slide decks.

Why Curate with PLR Courses?

Curating with PLR video courses means starting with a ready-made foundation you can use as-is, or customize to match your audience and style. It’s like getting a head start — the heavy lifting of research, scriptwriting, and recording is done.

You Should Curate with PLR If:

  • You need a course up and running quickly.

  • Your topic is a common skillset (think time management, social media basics, or productivity) where there’s no need to reinvent the wheel.

  • You’re new to course creation and want a risk-free way to enter the market.

  • You want to test demand for a topic before investing time in a full-blown, original course.

  • You want to build your personal knowledge cheaply with high-quality material (I’ve personally found PLR video courses from Easy Elementor to be surprisingly cheap and reliable).

When to Combine Both Approaches

Here’s something I learned: it doesn’t have to be either-or. You can combine both strategies by curating a PLR video course as your starting point, then layering your own insights, case studies, and personal stories.

For example:

  • Add your own intro or conclusion videos to give context.

  • Supplement PLR lessons with interviews or guest expert sessions.

  • Include worksheets, quizzes, or templates unique to your brand.

  • Update examples to make them relevant to your audience’s needs.

This approach saves you time while still giving you the chance to inject your unique perspective — and it’s honestly one of the best hacks I’ve found for building courses faster without sacrificing quality.

So… Should You Create or Curate?

If you have a truly unique message or want your course to be the centerpiece of your brand, investing the time and resources into creating from scratch can be worth it. But if your goal is to launch quickly, validate an idea, or build an evergreen course library without burning yourself out, curating high-quality PLR video courses might be the smarter move.

I’ve done both — and while there’s nothing like seeing your own ideas fully realized, PLR courses helped me get started, test topics, and keep momentum when time was tight.

Final Thoughts

Whether you create or curate, the key is to stay focused on your audience’s needs. They don’t care how you made the course — they care about whether it helps them solve a problem or learn a skill.

If you’re considering PLR, make sure you get it from a reliable source. I’ve used Easy Elementor’s PLR Video Courses and found them to be an affordable, dependable way to kickstart your course library without sacrificing quality.

So, what’s it going to be for you? Create, curate, or a bit of both?

Comments

Post a Comment